Once your book has been selected for a VBT, the following happens.
- You'll have a phone consultation with our tour director Kevin Smokler who will determine what you perceive as the audience for your book and what riches may be gleaned from it that make for a strong VBT. Any feedback you have here is welcome.
- 7-10 blogs will be selected. Kevin will confer with each blog on what they'd like you to do on your stop and their site. The site owners will then be getting in touch with you on how to best facilitate your stop at their site.
- You'll receive a Tour Dossier which lists the website you'll be appearing at each day and what you'll be doing once you get there.
- The tour begins! Since weblogs are a 24 hour a day medium, the earlier in the tour day you make your contribution to that blog, the better. The site owner will be available throughout the day if you have questions. Kevin will be available for your questions throughout the duration of the tour.
"Stiff: The Curious Lives of Human Cadavers"
by Mary Roach (July 2003)
Our inaugural tour across 14 blogs received excellent coverage across the web from high traffic sites such as Readerville and Boing Boing. Amazon sales for "Stiff" were up 25% for the duration of the tour.
by Dennis Hensley (October 2003)
Our second tour (10 blogs) received an excellent write up in Wired News. We also began fielding offers from Warner Books and Harper Collins who wanted tours for their authors.
"Urban Tribes: A Generation Redefines Friendship Family and Commitment"
by Ethan Watters (November 2003)
Our third tour (10 blogs) was our best pairing of subject and tour content as Watters' model for the Urban Tribe closely mirrors how information spreads across weblogs. This led to strong discussion and our most intellectually rigorous tour to date.